Tricks of the trade together
for your business
Welcome to the 2, 2, 2, Sound Check Tour Service!
Not only do you get an amazing brand strategy at the end of this way of doing things. You also get to learn a few tricks of the trade along the way.
This will come in handy time and time again when you want to keep building your brand on your own. Or enlist the help of specific creatives.
We even leave you with a plan of action so you know how to keep things in motion once your tour has returned home.
Your bootstrapping brand block
courses | books | tips
You may have already tried to formulate your brand strategy for yourself. Maybe you've taken a course in your spare time, or you've read a couple of branding books. Perhaps you've been following some free tips and pointers that you found on YouTube.
One thing that is always missing from any of these options is true confidence in what you are doing. It’s all well and good winging it on a step by step video when you’re fixing a single meal on a Saturday night, but when it comes to your business, the stakes are way higher.
It's what you know
Maybe you entered into the journey of being a business owner by fully embracing the boot-strap approach. You had to, you were on a budget. This has worked for you up till now when you have released that everything is held together with bits of metaphorical duct tape and 'blu tak'. In order to take things to the next level and reach your goals more quickly, you know it’s probably time to enlist the help of a specialist just like me.
But your mind keeps going back to your bootstrapping roots and the idea of your budgeting keeps holding you back from making a final decision to begin taking action.
and that's normal
It’s normal to keep finding yourself in this mental turmoil when it comes to your branding. It’s normal to hit this kind of resistance and then leave your business problems on the backburner. Avoiding tackling this just makes your current business problems get bigger over time.
That duct tape is not going to hold forever.
what the 2, 2, 2, sound check tour does for your business
With the right brand strategy, you have the right framework for all of your business plans to be underpinned by. Making decisions becomes a lot easier as a business owner when you have a clear-cut framework to remind you of why your rhythm and beat is your rhythm and beat, why your tone is that tone and why your sound is always like that sound. Just in brand terms.
As soon as you get into that groove, all of that irritating friction you have experienced in getting to your level of success begins melting away.
plus! this insider know-how
The main benefit of working together with me on your brand strategy is that you will learn by osmosis how I deliver branding strategy. Of course, I don’t expect you to want to change your entire business and become a fellow brand strategist tomorrow, you have your own business goals on your mind after all. Knowing a little bit about how brand strategy is done is going to pay off for you in the long run. You will have the new skills to apply this to future roadblocks you hit, or trace back how to solve an operational problem with a branding solution. This is going to help you every time to make a new hire, and every time you acquire a new customer.
It really is the service that keeps on giving.
how the 2, 2, 2, sound check tour works
Bespoke and Done Together
The 2, 2, 2, Sound Check Tour is both bespoke AND done together.
Depending on the needs and issues we uncover together in your discography call, I design a framework or “scope” for the branding project that is going to work best for your needs. This is broken down into bite-sized pieces of action that I will help you take. Every month for the duration of your branding project we meet up and work on the work you completed for that month as well as planning out your next steps together.
Surmised in Your Brand Book
Over the duration of our working together on this, you will formulate your own brand book. It is this document that you go on to use after your tour has been completed. You will refer back to this every time you make a new creative hire, and it is this document that will remind you of your principles when you feel stuck about making that next big decision.
When your tour comes to an end, we ensure you have your own list of next steps so that when you go it alone, you know exactly what you need to do and why.
With Immediate Results as we progress
In addition to my guidance and accountability for your branding, you get an additional layer of creative consulting from me. This is also bespoke to what you need the most.
If you really struggle with creating content and social media, we can make your creative consulting focused on this each month so that you have feeds flowing whilst working on your branding at the same time.
If you know you are already amazing at social media, then we can pivot your creative consulting into another area of your business. Perhaps how you’re actively selling? Or how you are delighting existing customers? Or how you are building your authority and brand awareness online.
2 Options To Get Started With The 2, 2, 2 Sound Check Tour Service
Talk It Through First
You can book a Cyber Cocktail Call at any time available on my schedule available for booking on the other side of this button below.
In this time we can talk over this style of service and improving your brand together.
Join The Waitlist Now
If you already know that The 2, 2, 2, Sound Check Tour service is perfect for you, please join my waitlist here.
Right now we are working on a HUGE project and as soon as this is completed, 5 more places will be open for this.
To secure one of these spots, just fill in your details here and my team can take care of the rest for you.
Take Real Control Of The Future Of Your Brand
Take control of the future of your brand by taking guided action so you can be confident and swift in all of the subsequent decisions you need to make like:
"Should I make it this shade or the other one?"
"Do I explain it like this or like that?"
"Which option really speaks to my perfect customer better?"
"Will my perfect customer prefer to buy like this, or shall I give it to them like that instead?"
"Is this candidate the right fit for the future of my brand?"
"Do these monthly stats align to my clear brand goals?"
How Much Your Tour Costs
Because of its bespoke nature, the price you pay for your 2, 2, 2, Sound Check Tour Service is dependent upon some key factors going on in your business. In order to work out a quote for you, we need to have a chat first about what’s possible and what the best course of action is for you. We can do this initially with a quick and casual cyber cocktail call.
If we click, and there is some scope for branding strategy work together, I’ll invite you to join me in a more in-depth and detailed Discography Call.
Following a detailed exploration together I’ll then work up a fully bespoke quotation of the way I recommend we tackle your brand strategy together.
You can book a Cyber Call at any time available by clicking this button to see my schedule below. I’ll be able to advise you on how my schedule fits your plans and timeframe with a potential tour service.
As a rough guide, the 2, 2, 2 Sound Check Tour Service begins at £450 per month.